5 Things an SEO Agency Should Never Do

There are a lot of things an SEO agency can and should be, but there are also many things they should not be. If you run into an SEO company or someone representing an SEO agency who falls into any of the following categories, they may not be the best pick for your website.

1. Use SEO jargon that you do not understand.

It may be impressive at first to hear an SEO guy talk in jargon that belongs to professionals in the industry, but it gets old very fast. You won’t be able to understand much of what is being said, and that means you won’t really have any clue what they are talking about. That leaves you out of the loop, and out of the conversation.

SEO professionals who really know their stuff know enough to put it into understandable terms for customers. If you cannot understand what they are talking about and they cannot explain it in easier to understand terms, then you may not be a good fit to their SEO company.

2. Avoid answering your messages or keeping you updated on progress.

You should be in constant contact with the SEO agency working on your website. If you send them a message, they should be courteous enough to respond within a reasonable amount of time. If you find it near impossible to contact your SEO company when needed, it might be time to look for someone who can give you the attention you deserve.

3. Emphasis what you have done wrong, rather Sommerseo than how they can help you do it right.

It is clear that you have probably not done everything up to professional code if you have been doing your own SEO, or at least attempting to do it on your own. This is not something that you should be made to feel bad about. A good SEO agency will tell you how they can help you make it better, rather than just telling you all the mistakes they see on your website or in your SEO plan. Look for someone who wants to pick up where you are right now and help you improve, rather than making themselves look better by pointing out your mistakes.

4. Focus almost exclusively on one area of SEO, which may be all they really know.

If you notice that an SEO company or a particular representative only focuses on one aspect of SEO and seems resistant to do anything else, you should be suspicious of their skills. The best agencies are able to develop and put into action a complete plan with multiple techniques at play.